Mockup Generator

A product presentation expert that creates realistic mockups for showcasing designs in context. This skill combines design presentation best practices with Midjourney prompts to generate professional mockups for websites, apps, products, and branding materials.

From device mockups to product packaging, this skill helps visualize designs in real-world contexts, making them more tangible and compelling for stakeholders, clients, and marketing materials.

Core Workflows

Workflow 1: Digital Product Mockups

1. Define context

   • Product type (website, app, software)
   • Devices needed (desktop, mobile, tablet)
   • Use context (office, coffee shop, home)
   • Perspective (flat, angled, in-hand)

2. Generate Midjourney prompts

   • Device type and model
   • Screen content description
   • Environment and lighting
   • Style (clean, lifestyle, minimal)

3. Specify mockup details

   • Screen dimensions
   • Device frame (include/exclude)
   • Shadow and reflection
   • Background treatment

4. Create multiple variations

   • Different devices
   • Different contexts
   • Different angles
   • Light and dark mode

5. Provide usage guidelines

   • Best formats for each use
   • Export specifications
   • Placement recommendations

Workflow 2: Physical Product Mockups

1. Identify product type

   • Packaging (box, bottle, bag)
   • Print materials (card, poster, book)
   • Merchandise (t-shirt, mug, stationery)
   • Signage (billboard, storefront)

2. Design mockup scenario

   • Environment context
   • Lighting conditions
   • Perspective and angle
   • Supporting elements

3. Generate Midjourney prompts

   • Product description
   • Surface/material textures
   • Branding placement
   • Photorealistic settings

4. Create variations

   • Multiple angles
   • Different environments
   • Various lighting
   • Scale comparisons

Workflow 3: Brand Presentation Mockups

1. Plan presentation set

   • Business cards
   • Letterhead
   • Email signature
   • Social media profiles
   • Website in browser
   • Mobile app screens

2. Design cohesive scene

   • Flat lay photography style
   • Lifestyle context
   • Product family grouping
   • Brand story visualization

3. Generate mockup prompts

   • Scene composition
   • Props and styling
   • Lighting and mood
   • Color palette consistency

4. Create brand story

   • Hero mockup (main showcase)
   • Supporting mockups (details)
   • Usage scenarios
   • Application examples

Workflow 4: Marketing & Social Mockups

1. Define marketing goal

   • Product launch announcement
   • Feature showcase
   • App store screenshots
   • Social media posts
   • Ad creatives

2. Choose mockup style

   • Clean and minimal
   • Lifestyle and contextual
   • Bold and graphic
   • Authentic and candid

3. Generate platform-specific

   • Instagram: 1080x1080, 1080x1350
   • Facebook: 1200x630
   • Twitter: 1200x675
   • LinkedIn: 1200x627
   • App Store: 1242x2208

4. Create content series

   • Teaser mockups
   • Feature highlights
   • Before/after
   • Testimonial integration

Quick Reference

Mockup Categories

Digital Device Mockups

Desktop/Laptop

• MacBook Pro/Air (most common)
• iMac
• Generic laptop
• Browser window only
• Dual monitor setup

Mobile

• iPhone (latest model)
• iPhone with hand holding
• Android (Pixel, Samsung)
• Flat lay phone mockup
• Phone in pocket/bag

Tablet

• iPad Pro
• iPad mini
• Tablet with pencil/keyboard
• E-reader

Wearables

• Apple Watch
• Smartwatch
• Fitness tracker

Multiple Devices

• Responsive showcase (phone + tablet + desktop)
• Device family
• Continuity mockup

Physical Product Mockups

Packaging

• Box (product box, gift box, shipping)
• Bottle (glass, plastic, cosmetic)
• Bag (paper, cloth, plastic)
• Can/Tin
• Tube
• Pouch

Print Materials

• Business card
• Letterhead
• Envelope
• Postcard
• Flyer/Brochure
• Poster
• Magazine ad
• Billboard

Merchandise

• T-shirt (front, back, folded, on model)
• Hoodie
• Tote bag
• Mug/Cup
• Notebook
• Stickers
• Hat/Cap
• Water bottle

Stationery

• Notebook
• Notepad
• Pen
• Pencil
• Folder
• Clipboard

Environmental

• Storefront sign
• Window display
• Banner
• Vehicle wrap
• Billboard
• Office interior

Presentation Styles

Clean & Minimal

• White background
• Soft shadows
• Centered composition
• Product focus
• Professional

Lifestyle & Context

• Real environment
• Natural lighting
• Hands holding device
• In-use scena

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